| Course Objectives: |
The aim of this course is to provide students with basic knowledge about the concept of planning, the planning process, and strategic thinking approaches, to help them identify different planning strategies and relate these strategies to applications in various sectors. The course aims to develop students' skills in analysis, goal setting, effective use of resources, and decision making. Additionally, the course aims to help students gain a strategic planning perspective at both the individual and organizational levels.
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| Course Content: |
This course covers the concepts of planning and strategy, the stages of the planning process, and approaches to strategic thinking and decision-making. Different planning strategies, environmental analysis, goal setting, resource planning, and implementation processes are examined at a basic level. The course includes strategic planning applications through case studies. |
Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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| Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Can define the basic concepts related to planning and strategy.
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2) Can list the stages of the planning process.
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3) Can compare different planning strategies.
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4) Can set corporate and individual goals, plan for the effective use of resources.
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| Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Can interpret the strategic planning process through case studies
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| Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) Can establish the relationship between strategic planning and operational planning. Can use the basic tools and techniques used in the planning process.
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2) Can analyze problems encountered during the planning process.
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| Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
| 1) |
Introduction to the course, course objectives and scope, overview of planning and strategy concepts |
Onlinebeykoz courses notes
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| 2) |
The concept of planning and types of planning |
Onlinebeykoz courses notes
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| 3) |
The concept of strategy and the fundamentals of strategic thinking |
Onlinebeykoz courses notes
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| 4) |
Stages of the planning process |
Onlinebeykoz courses notes
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| 5) |
Environmental analysis and fundamental analysis approaches |
Onlinebeykoz courses notes
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| 6) |
Goal setting and strategic objectives |
Onlinebeykoz courses notes
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| 7) |
Resource planning and decision-making process |
Onlinebeykoz courses notes
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| 8) |
Mid term exam |
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| 9) |
Various planning strategies and approaches |
Onlinebeykoz courses notes
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| 10) |
The relationship between strategic planning and operational planning |
Onlinebeykoz courses notes
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| 11) |
Implementation and monitoring of plans |
Onlinebeykoz courses notes
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| 12) |
Problems encountered during the planning process and proposed solutions |
Onlinebeykoz courses notes
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| 13) |
Strategic planning applications through case studies |
Onlinebeykoz courses notes
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| 14) |
General assessment, review, and preparation for the final exam |
Onlinebeykoz courses notes
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
| 1) |
Explain the fundamental concepts, historical development, and theoretical framework of graphic design. |
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| 2) |
Define typography, color theory, and composition principles in visual communication design. |
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| 3) |
Evaluate the social, cultural, and ethical aspects of graphic design to develop an interdisciplinary perspective. |
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| 4) |
Develop original and innovative design solutions using creative problem-solving methods. |
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| 5) |
Apply visual hierarchy, perception psychology, and user experience (UX) principles to design for international markets. |
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| 6) |
Effectively use digital tools and design software to produce professional graphic design work. |
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| 7) |
Take responsibility in international graphic design projects individually or within a team to develop creative solutions. |
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| 8) |
Manage graphic design projects and plan processes while applying a professional work discipline. |
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| 9) |
Continuously improve by following global innovations, technologies, and methodologies in graphic design. |
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| 10) |
Adopt intercultural design principles to create visual solutions for global audiences. |
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| 11) |
Develop design solutions that are culturally sensitive, ethically appropriate, and sustainable. |
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| 12) |
Work independently or participate in teamwork within graphic design processes. |
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| WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
| Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Course |
13 |
3 |
39 |
| Laboratory |
0 |
0 |
0 |
| Application |
3 |
1 |
3 |
| Special Course Internship (Work Placement) |
0 |
0 |
0 |
| Field Work |
0 |
0 |
0 |
| Study Hours Out of Class |
0 |
0 |
0 |
| Presentations / Seminar |
0 |
0 |
0 |
| Project |
0 |
0 |
0 |
| Homework Assignments |
0 |
0 |
0 |
| Total Workload of Teaching & Learning Activities |
- |
- |
42 |
| WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
| Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Quizzes |
1 |
40 |
40 |
| Midterms |
1 |
30 |
30 |
| Semester Final Exam |
1 |
50 |
50 |
| Total Workload of Assesment & Evaluation Activities |
- |
- |
120 |
| TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
162 |
| ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
6 |