| Course Objectives: |
The aim of this course is to familiarize students with the concept of news from both theoretical and practical perspectives, to teach the fundamental principles of news gathering and writing, and to equip them with the ability to interpret these principles across different communication contexts. In addition to learning the language and techniques of journalism, students will also produce and evaluate written communication materials used in public relations, such as press releases, announcements, and campaign texts. The course ultimately aims to develop students’ skills in creating effective written content for both media organizations and corporate communication units. |
| Course Content: |
The course develops students’ creativity in writing by introducing them to different formats and techniques, including opinion columns, articles, letters, petitions, press releases, advertising copy, and interviews. |
Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
|
|
|
|
| Knowledge
(Described as Theoritical and/or Factual Knowledge.)
|
1) Explains news writing techniques.
|
2) Defines the features that should be included in a press release.
|
| Skills
(Describe as Cognitive and/or Practical Skills.)
|
1) Interprets approaches in the field of journalism by synthesizing existing and new perspectives.
|
2) Evaluates theoretical and practical knowledge in the field of news and news writing.
|
| Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
|
1) Manages time within the framework of news practice.
|
2) Applies universal ethical values in project and news work.
|
| |
Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
| 1) |
Explain the fundamental concepts, historical development, and theoretical framework of graphic design. |
|
| 2) |
Define typography, color theory, and composition principles in visual communication design. |
|
| 3) |
Evaluate the social, cultural, and ethical aspects of graphic design to develop an interdisciplinary perspective. |
|
| 4) |
Develop original and innovative design solutions using creative problem-solving methods. |
|
| 5) |
Apply visual hierarchy, perception psychology, and user experience (UX) principles to design for international markets. |
|
| 6) |
Effectively use digital tools and design software to produce professional graphic design work. |
|
| 7) |
Take responsibility in international graphic design projects individually or within a team to develop creative solutions. |
|
| 8) |
Manage graphic design projects and plan processes while applying a professional work discipline. |
|
| 9) |
Continuously improve by following global innovations, technologies, and methodologies in graphic design. |
|
| 10) |
Adopt intercultural design principles to create visual solutions for global audiences. |
|
| 11) |
Develop design solutions that are culturally sensitive, ethically appropriate, and sustainable. |
|
| 12) |
Work independently or participate in teamwork within graphic design processes. |
5 |
| WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
| Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Course |
3 |
14 |
42 |
| Laboratory |
0 |
0 |
0 |
| Application |
0 |
0 |
0 |
| Special Course Internship (Work Placement) |
0 |
0 |
0 |
| Field Work |
0 |
0 |
0 |
| Study Hours Out of Class |
3 |
14 |
42 |
| Presentations / Seminar |
0 |
0 |
0 |
| Project |
0 |
0 |
0 |
| Homework Assignments |
2 |
15 |
30 |
| Total Workload of Teaching & Learning Activities |
- |
- |
114 |
| WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
| Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Quizzes |
0 |
0 |
0 |
| Midterms |
1 |
19 |
19 |
| Semester Final Exam |
1 |
20 |
20 |
| Total Workload of Assesment & Evaluation Activities |
- |
- |
39 |
| TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
153 |
| ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
6 |