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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
60213TATOZ-GRT0083 Graphic Design and Production Techniques 2 Fall 2 0 2 4
Course Type : Compulsory
Cycle: Bachelor      TQF-HE:6. Master`s Degree      QF-EHEA:First Cycle      EQF-LLL:6. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Dr. Öğr. Üyesi ALİ AŞUR DELEN
Dersin Öğretim Eleman(lar)ı:

Dersin Kategorisi: Field Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: To be able to define the prepress, printing and post-printing production process, to realize the designs in line with the production possibilities while applying the designs, to be able to distinguish the printing techniques on different materials, (paper, cardboard packaging, aluminum box, plastic, glass, wood, etc.) It is aimed to be able to calculate.
Course Content: Basic concepts of printing technologies, the definition and historical development of printing, the products produced by printing and their features, devices, machines and materials used in printing, production stages in printing, prepress, printing and post-printing processes, design and cost calculations of the works to be produced.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) Explain the definition and historical development of printing.
  2) Defines the terminology of printing technologies.
  3) List the printing preparation stages of printing methods.
  4) List the printing techniques.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) Calculates the required paper cost according to the weight of paper and the jobs to be printed.
  2) Lists what the post-printing processes are and their stages.
  3) List the printing materials and their properties.
  4) Evaluates the properties of substrates in terms of printability.
  5) It applies the criteria in selecting the tram types, screen frequency, screen angle, screen tone value and screen frequency.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) Manages the follow-up of printing processes in the field of printing and can design design products.
  2) Has the ability to present digital designs and projects.
  3) It follows sectoral technological developments and current printing technologies.
  4) Solves the printing problems caused by the material.
  5) By comparing the printing systems used in the industry with each other, knows their distinctive points.
  6) It can calculate the printing costs of the jobs to be printed in offset printing at current prices.
  7) Have the ability to use professional computer programs professionally, effectively and quickly.
  8) Have the competence to work in accordance with professional responsibility and ethical values ​​related to advertising agencies and printing sector.
  9) It discovers, evaluates, criticizes and redesigns production techniques and methods.
  10) Participates in artistic formations and activities individually or as a group.
  11) Participates in artistic formations and activities individually or as a group.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Definition of printing, importance of printing
2) Printing House Production Processes
3) Definition of paper, its properties, Paper production, Endless sieve system, Round sieve system.
4) Cardboard production, cardboard production, properties that should be in cardboard, coated paper production.
5) Standard paper sizes, paper types, paper groups, paper norms, water direction, importance and opening of the paper, direction of the paper in the machine, PH of the paper, paper weight
6) Definition of tram, its types, screen angle, definition of screen frequency, area covered by the screen, criteria in selecting screen frequency, screen tone value, ground tone value.
7) Film definition, properties, types, properties of ideal film.
8) Midterm
9) Printing Techniques General Features, Letterpress Printing Technique and Properties, Offset Printing Technique and Properties, Rotogravure Printing Technique and Properties, Flexo Printing Technique and Properties, Serigraphy Printing Technique and Properties, Special Printing Systems, Metal Surface (Tin) Printing
10) Offset Printing Technique Offset Printing System and Its Features In Offset Printing Technique; The processes to be done before, printing and after printing. Flexo Printing Technique Definition of Flexo Printing Technique In Flexo Printing Technique; The processes to be done before, printing and after printing.
11) Definition of Rotogravure Printing Technique, operations to be done before and after printing in Rotogravure Printing Technique. Serigraphy Printing Technique Description of Serigraphy Printing Technique. Processes to be done before and after printing in Serigraphy Printing Technique.
12) Post-Printing Processes Lacquer, Cellophane, Perforating, Piliyaj, Crushed and folded blend, Sewing and sewing types, Cover preparation, cover attachment.
13) Cost calculation of works to be produced.
14) Cost calculation of works to be produced.
15) Final
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Temel Matbaa Eğitimi Ders Notu
Yrd.Doç.Dr Muharrem Sözen
References: Basım Sektöründe Renk ve Renk Yönetimi, Doç. Dr. Türkün Şahinbaşkan,Prof. Dr. Efe N. Gençoğlu

Flekso Baskı Sistemi, Doç. Dr. Efe N. GENÇOĞLU, Yrd. Doç. Dr. Osman ŞİMŞEKER,
Arş. Gör. Lütfi ÖZDEMİR

Matbaacının Kağıt Hakkında Bilmesi Gerekenler, Prof. Dr. Mert ÜLGEN, Doç. Dr. Mehmet OKTAV, Doç. Dr. Efe N. GENÇOĞLU

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) Explain the fundamental concepts, historical development, and theoretical framework of graphic design.
2) Define typography, color theory, and composition principles in visual communication design.
3) Evaluate the social, cultural, and ethical aspects of graphic design to develop an interdisciplinary perspective.
4) Develop original and innovative design solutions using creative problem-solving methods.
5) Apply visual hierarchy, perception psychology, and user experience (UX) principles to design for international markets.
6) Effectively use digital tools and design software to produce professional graphic design work.
7) Take responsibility in international graphic design projects individually or within a team to develop creative solutions.
8) Manage graphic design projects and plan processes while applying a professional work discipline.
9) Continuously improve by following global innovations, technologies, and methodologies in graphic design.
10) Adopt intercultural design principles to create visual solutions for global audiences.
11) Develop design solutions that are culturally sensitive, ethically appropriate, and sustainable.
12) Work independently or participate in teamwork within graphic design processes.

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Problem Solving
Demonstration
Homework

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Final Exam
Quiz

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Quizzes 2 % 20.00
Midterms 1 % 30.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 14 2 28
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 10 2 20
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 1 4 4
Total Workload of Teaching & Learning Activities - - 52
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 2 6 12
Midterms 1 12 12
Semester Final Exam 1 16 16
Total Workload of Assesment & Evaluation Activities - - 40
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 92
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 4