Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Recognize the relevant principles of basic communication, design and web design.
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2) Recognize contemporary, original, aesthetic and applicable digital design products.
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3) Recognizes and follows the authorities in the field of art and design
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Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Creates digital design products and projects.
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2) Plans the creation, application and production stages of digital design.
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3) Uses computer aided digital design programs effectively and quickly.
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Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) It independently prepares the idea, draft, concept creation and application processes in creating digital design products.
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2) Follows renewed communication and design perspectives and up-to-date computer programs.
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3) In advertising agencies, graphic design studios, advertising departments of companies; creates advertising campaign concepts and design products.
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Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
1) |
The history of the internet, its introduction and development period. Website terms and intended use. |
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2) |
Coding languages and processes, web site types according to their content. |
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3) |
Types of web sites in terms of content and applied methods. |
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4) |
The connection between graphic design and web design. |
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5) |
Explanation of UI design and UX design terms, learning process properties and application areas and sectoral differences. |
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6) |
SEO and site management from Digital Advertising Models. |
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7) |
Google Adwords and social media ads. |
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8) |
Mid-term Exam |
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9) |
What is an application? What are the application methods and the coding languages used? Sectoral application reviews. |
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10) |
Preparing static web site interface in Photoshop program. |
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11) |
Creating dynamic web site interface design in Photoshop program. |
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12) |
Creating an application interface design via Photoshop and Illustrator programs. |
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13) |
Creating Landing page interface design using Photoshop and Illustrator programs. |
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14) |
Project work; Creating a Landing page interface within the scope of a determined subject and creating supporting materials (slider, banner) images |
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15) |
Final Project Evaluation |
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
Explain the fundamental concepts, historical development, and theoretical framework of graphic design. |
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2) |
Define typography, color theory, and composition principles in visual communication design. |
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3) |
Evaluate the social, cultural, and ethical aspects of graphic design to develop an interdisciplinary perspective. |
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4) |
Develop original and innovative design solutions using creative problem-solving methods. |
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5) |
Apply visual hierarchy, perception psychology, and user experience (UX) principles to design for international markets. |
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6) |
Effectively use digital tools and design software to produce professional graphic design work. |
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7) |
Take responsibility in international graphic design projects individually or within a team to develop creative solutions. |
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8) |
Manage graphic design projects and plan processes while applying a professional work discipline. |
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9) |
Continuously improve by following global innovations, technologies, and methodologies in graphic design. |
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10) |
Adopt intercultural design principles to create visual solutions for global audiences. |
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11) |
Develop design solutions that are culturally sensitive, ethically appropriate, and sustainable. |
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12) |
Work independently or participate in teamwork within graphic design processes. |
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WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Course |
12 |
3 |
36 |
Laboratory |
0 |
0 |
0 |
Application |
3 |
10 |
30 |
Special Course Internship (Work Placement) |
0 |
0 |
0 |
Field Work |
0 |
0 |
0 |
Study Hours Out of Class |
0 |
0 |
0 |
Presentations / Seminar |
0 |
0 |
0 |
Project |
0 |
0 |
0 |
Homework Assignments |
1 |
10 |
10 |
Total Workload of Teaching & Learning Activities |
- |
- |
76 |
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Quizzes |
2 |
6 |
12 |
Midterms |
1 |
3 |
3 |
Semester Final Exam |
1 |
5 |
5 |
Total Workload of Assesment & Evaluation Activities |
- |
- |
20 |
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
96 |
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
4 |