| Course Objectives: |
A student who successfully completes this course will gain knowledge and view about the development of world art in painting, sculpture, and architecture from the very beginning, use art terms, define the historical development of art, use art terms, the historical development of art in the geographical, political, psychological, socio-cultural and how it is shaped in the context of aesthetic needs, and to associate it with today's art. Students will be able to compare, criticize and analyze all periods of art. |
| Course Content: |
Definition of art and basic art theories will be emphasized. The change and differentiation of art in chronological order depending on civilizations, periods and movements, the examination of all technological and sociological factors that determine them in the axis of European Art starting from prehistory; In the Art History course, starting from primitive art (briefly), Ancient Art and the works of art - painting, sculpture and architecture - from the 19th century to the end of the 20th century will be shown and analyzed. |
Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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| Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Describes contemporary art and cultural life about art.
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2) Defines the terms used in the field of art.
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3)
List the main developments of the World Art History chronologically.
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4) Recognizes the important movements in Art History.
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5) List the important artists of Art History.
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| Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Defines many basic concepts of art.
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2) Interpret the art theories of art critics and philosophers.
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3)
Describes the socio-political and cultural environment in the place and time in which the artists lived.
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4)
Compares art movements and expresses them with their own sentences.
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| Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) It develops critical thinking skills and evaluates works of art from their own perspective.
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2) Gains knowledge of the role of art in society, culture, politics and urban life. It values the cultural and artistic environment of the environment and society in which it lives.
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
| 1) |
Can explain the fundamental concepts, theories, and models of public relations and advertising. |
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| 2) |
Can define ethical rules, legal regulations, and professional standards in the field of public relations, communication and advertising. |
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| 3) |
Can analyze the social, cultural, economic, and political contexts of public relations, media and advertising. |
4 |
| 4) |
Can develop public relations and advertising campaigns through target audience analysis. |
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| 5) |
Can create innovative communication solutions using traditional and digital media tools. |
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| 6) |
Can evaluate public relations and advertising strategies by conducting effectiveness analysis. |
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| 7) |
Can take responsibility in public relations and advertising projects both individually and in team settings. |
4 |
| 8) |
Can utilize leadership and decision-making skills when determining public relations and advertising strategies. |
4 |
| 9) |
Can follow new trends and technological developments in public relations and advertising. |
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| 10) |
Can generate knowledge in the field of public relations and advertising by using research and analytical skills. |
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| 11) |
Can act in accordance with ethical and social responsibility principles in public relations and advertising. |
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| 12) |
Can plan and implement crisis management, reputation management, and brand management processes. |
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| 13) |
Can establish effective verbal and written communication in public relations and advertising processes. |
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| 14) |
Can develop professional relationships in multicultural and global communication contexts. |
4 |
| 15) |
Can develop digital strategies in public relations and advertising using new media tools. |
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| WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
| Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Course |
14 |
3 |
42 |
| Laboratory |
0 |
0 |
0 |
| Application |
0 |
0 |
0 |
| Special Course Internship (Work Placement) |
0 |
0 |
0 |
| Field Work |
2 |
7 |
14 |
| Study Hours Out of Class |
14 |
4 |
56 |
| Presentations / Seminar |
1 |
3 |
3 |
| Project |
0 |
0 |
0 |
| Homework Assignments |
1 |
30 |
30 |
| Total Workload of Teaching & Learning Activities |
- |
- |
145 |
| WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
| Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Quizzes |
1 |
2 |
2 |
| Midterms |
1 |
2 |
2 |
| Semester Final Exam |
1 |
2 |
2 |
| Total Workload of Assesment & Evaluation Activities |
- |
- |
6 |
| TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
151 |
| ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
6 |