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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
HIR6209 Civil Society and Media 4 Fall 3 0 3 6
Course Type : Elective Course V
Cycle: Bachelor      TQF-HE:6. Master`s Degree      QF-EHEA:First Cycle      EQF-LLL:6. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Dr. Öğr. Üyesi ANIL SAYAN
Dersin Öğretim Eleman(lar)ı: Dr. Öğr. Üyesi ANIL SAYAN
Dersin Kategorisi: Programme Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: The primary aim of this course is to equip students with a comprehensive understanding of the conceptual foundations and historical trajectories of civil society. Beyond grasping its theoretical frameworks, students will critically engage with the empirical dimensions and contemporary manifestations of civil society within diverse social contexts. Particular emphasis will be placed on examining the multifaceted intersections of civil society with culture, politics, and modes of communication, encouraging students to analyze and interpret these dynamics through a critical and interdisciplinary lens. In doing so, the course seeks to foster the ability to connect conceptual knowledge with practical realities, enabling students to evaluate the role of civil society in processes of democratization, civic participation, citizenship, and broader social transformation from an informed and reflective perspective.
Course Content: In this course, civil society is examined both as a concept and as a historical phenomenon. As a concept, it is explored through a genealogical study tracing the thought of Hobbes, Locke, Hegel, Marx, and Gramsci, while also being discussed in relation to its contemporary interpretations and widely accepted meanings.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) Students identify civil society actors, their activities, and the sphere of rights and freedoms that frames them.
  2) Students identify the conceptual and historical stages of transformation of civil society.
  3) Students identify civil society in relation to communication technologies and digital transformation.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) Students analyze digital transformation by relating it to political processes, cultural structures, and systems of meaning.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) Students conduct historical analysis in relation to the development of civil society’s modes of communication and technologies, as well as their connections to cultural and political patterns.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Introduction to the course
2) The Public Sphere from the Enlightenment to the Present
3) The Public Sphere from the Enlightenment to the Present-II
4) Thomas Hobbes and Civil Society
5) Rousseau and Civil Society
6) Friedrich Hegel, John Locke and Civil Society
7) Karl Marx, Adam Smith and Civil Society
8) Tocqueville ve Civil Society
9) Midterm Week
10) Communication in Civil Society Institutions I
11) Communication in Civil Society Institutions II
12) Civil Society and Globalization
13) Civil Society and the Internet I
14) Summary and Discussion
15) Final Examination Week
16) Final Examination Week
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Doğan, İ. (2015) Sivil Toplum Anlayışı ve Siyasal Sistemler. Ankara: Astana Yayınlar.
References: Crowley, D. Ve Heyer P. (2019) İletişim Tarihi: Taş Devri Sembollerinden Sosyal
Medyaya, Ankara: Siyasal Kitabevi.
Thompson, J.B. (2020) İdeoloji ve Modern Kültür: Kitle İletişim Çağında Eleştirel
Toplum Kuramı. Ankara: Dipnot Yayınları.
Fiske, J. (2011) İletişim Çalışmalarına Giriş. Ankara: Üçüncü Edisyon Yayınları.
Eliot, A. (2016) Çağdaş Sosyal Teoriye Giriş. Ankara: Dipnot Yayınları.
Donald G. Tannenbaum (2017) Siyasi Düşünce Tarihi. Ankara: BB101 Yayınları.

DERS ÖĞRENME ÇIKTILARI - PROGRAM ÖĞRENME ÇIKTILARI İLİŞKİSİ

Contribution of The Course Unit To The Programme Learning Outcomes

Ders Öğrenme Çıktıları (DÖÇ)

1

2

3

4

5

Program Öğrenme Çıktıları (PÖÇ)
1) Can explain the fundamental concepts, theories, and models of public relations and advertising.
2) Can define ethical rules, legal regulations, and professional standards in the field of public relations, communication and advertising.
3) Can analyze the social, cultural, economic, and political contexts of public relations, media and advertising.
4) Can develop public relations and advertising campaigns through target audience analysis.
5) Can create innovative communication solutions using traditional and digital media tools.
6) Can evaluate public relations and advertising strategies by conducting effectiveness analysis.
7) Can take responsibility in public relations and advertising projects both individually and in team settings.
8) Can utilize leadership and decision-making skills when determining public relations and advertising strategies.
9) Can follow new trends and technological developments in public relations and advertising.
10) Can generate knowledge in the field of public relations and advertising by using research and analytical skills.
11) Can act in accordance with ethical and social responsibility principles in public relations and advertising.
12) Can plan and implement crisis management, reputation management, and brand management processes.
13) Can establish effective verbal and written communication in public relations and advertising processes.
14) Can develop professional relationships in multicultural and global communication contexts.
15) Can develop digital strategies in public relations and advertising using new media tools.

SECTION III: RELATIONSHIP BETWEEN COURSE UNIT AND COURSE LEARNING OUTCOMES (CLOs)

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) Can explain the fundamental concepts, theories, and models of public relations and advertising. 2
2) Can define ethical rules, legal regulations, and professional standards in the field of public relations, communication and advertising. 2
3) Can analyze the social, cultural, economic, and political contexts of public relations, media and advertising. 4
4) Can develop public relations and advertising campaigns through target audience analysis. 1
5) Can create innovative communication solutions using traditional and digital media tools. 5
6) Can evaluate public relations and advertising strategies by conducting effectiveness analysis. 2
7) Can take responsibility in public relations and advertising projects both individually and in team settings. 2
8) Can utilize leadership and decision-making skills when determining public relations and advertising strategies. 2
9) Can follow new trends and technological developments in public relations and advertising. 3
10) Can generate knowledge in the field of public relations and advertising by using research and analytical skills. 2
11) Can act in accordance with ethical and social responsibility principles in public relations and advertising. 3
12) Can plan and implement crisis management, reputation management, and brand management processes. 1
13) Can establish effective verbal and written communication in public relations and advertising processes. 2
14) Can develop professional relationships in multicultural and global communication contexts. 5
15) Can develop digital strategies in public relations and advertising using new media tools. 3

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Case Study
Problem Solving
Views
Reading
Brain Storming
Questions Answers
Individual and Group Work
Active Participation in Class

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Final Exam
Quiz
Active Participation in Class
Participation in Discussions

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Quizzes 2 % 20.00
Midterms 1 % 30.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 14 3 42
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 20 3 60
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 0 0 0
Total Workload of Teaching & Learning Activities - - 102
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 2 2 4
Midterms 1 24 24
Semester Final Exam 1 23 23
Total Workload of Assesment & Evaluation Activities - - 51
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 153
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 6