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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
60211METOZ-ILT0073 Communications Design 2 Fall 2 1 3 6
Course Type : Compulsory
Cycle: Bachelor      TQF-HE:6. Master`s Degree      QF-EHEA:First Cycle      EQF-LLL:6. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Profesör Dr. PINAR SEDEN MERAL
Dersin Öğretim Eleman(lar)ı:
Dersin Kategorisi: Programme Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: This course aims to define the principles of communication design and to introduce students to photography, video, audio and web design which are covered by communication design.
Course Content: This course covers the fundamental concepts of communication, form of abstraction of visual images with the basics of sound design, beginner of photography, video preparation and principles of web design.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) To have knowledge about concept of communication design.
  2) Learn about communication design.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) Learn about make a video and editing by own.
  2) Learn about the fundamental concept of sound design and practice its.
  3) Learn about the fundamental principle of web design.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) Evaluate the relationship between the fundamental features of photography and visual perception and the artistic design.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Examination the concept of art and design. Malcom Barnard, Sanat Tasarım ve Görsel Kültür, Ütopya Yayınevi,
2) What is the communication? Linear communication model. Yeni İletişim Teknolojileri, Ed.: Volkan Yüzer, M. Emin Mutlu, Anadolu Üniversitesi Yayınları,
3) Culture and culture industry. Yeni İletişim Teknolojileri, Ed.: Volkan Yüzer, M. Emin Mutlu, Anadolu Üniversitesi Yayınları,
4) To discussion about work of art. “The Work of Art in The Age of Mechanical Reproduction” (Walter Benjamin)
5) Viewing and discussing a documentary (“Ways of Seeing” by John Berger.)
6) Visual image for abstraction preparation.
7) Take a Picture and exercise on framing.
8) Sound design and exercise on editing.
9) Video preparation and exercise on editing I.
10) Video preparation and exercise on editing II.
11) Moving Image Techniques.
12) The fundamental of web design.
13) Preparation on web design -I
14) Preparation on web design II
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Malcom Barnard, Sanat Tasarım ve Görsel Kültür, Ütopya Yayınevi,
Helen Armstrong, Grafik Tasarım Kuramı, Espas Kuram Sanat Yayınları
References: Emre Becer, İletişim ve Grafik Tasarım, Dost Kitabevi,
Yeni İletişim Teknolojileri, Ed.: Volkan Yüzer, M. Emin Mutlu, Anadolu Üniversitesi Yayınları,

DERS ÖĞRENME ÇIKTILARI - PROGRAM ÖĞRENME ÇIKTILARI İLİŞKİSİ

Contribution of The Course Unit To The Programme Learning Outcomes

Ders Öğrenme Çıktıları (DÖÇ)

1

2

3

4

6

5

Program Öğrenme Çıktıları (PÖÇ)
1) Takes on different tasks as a leader or a team member within a teamwork.
1) Develops Business, Problem Solving and Conflict Management competence.
1) Experiences all processes in business life.
1) Acquires the analyzing solving the problems and managing the conflicts.
1) Can use theoretical and applied information on communication design, communication sciences and other social sciences related to communication design collectively and incordinately.
1) Have comprehensive information about the research process, the application of the research process can perform.
2) It takes responsibility for the management of the professional development of individuals or groups in relation to basic and / or sub-areas of Communication Design. Plans and manages activities for the professional development of employees under their responsibility.
2) Gain leadership and teamwork competence.
2) Participates as a team member and takes responsibility in the environments that require the solving of the conflicts and acts as a leader when necessary.
2) Takes part in activities related to the field of education in a business operating in the field.
2) Conduct, develop and manage visual and content studies in traditional and new media environments.
2) Demonstrate entrepreneurial, creative and innovative skills in using professional and technical practices to solve complex and unpredictable problems in the field of Communication Design.
3) Takes responsibility for making decisions in the context of unpredictable work or learning in relation to basic and / or sub-areas of communication design, management and technologies.
3) Compares the theoretical knowledge with the application.
3) Has awareness for ethical and social responsivity.
3) Improves Ethics and Social Responsibility competence.
3) Apply the theoretical knowledge that is learned in business life for a semester.
3) A researcher in the field of Communication Design completes the project cycle on its own and can use the theoretical and practical information that it acquires to solve communication problems and requirements by finding creative methods
4) The competencies that are developed in line with the expectations of the business world and society and which are defined as the institutional outputs of our university are at the basic level.
4) Takes risk and responsibility for the application or technologies that bring innovation in the field of Communication Design.
4) Develops written and Oral Communication and Interaction competence.
4) Compiles the knowledge and experience gained in the field.
4) It explains basic concepts, principles, processes and methods of application of subfields of Communication Design, makes analysis and evaluations.
4) By supporting the learnt courses with quantitative and qualitative data; and by using verbal and visual communication means, s/he transfers them to the groups within and outside his/her group in a systematical and effective way.
5) Gain the competencies defined as the institutional outcomes of our university which are developed in line with the expectations of business and society
5) Gains the competence of Critical Thinking, Creative and Innovative Thought Development.
5) Evaluates the norms and standards present in the works in which s/he takes responsibility in a critical point of view.
5) Enforces employees' personal and professional facilities, who is working under his responbility,
5) Explains the basic concepts of other Social Sciences related to Communication Design and relates them to the theories of Communication Design and Management.
6) Organizes and implements projects and activities for his/her social environment with a sense of social responsibility.
6) Stratejik ve Girişimci Anlayış Geliştirebilme yetkinliği kazanır. 65/5000 Gain competency in developing strategic and entrepreneurial understanding. Send feedback History Saved Community
6) Develops strategical, innovative and entrepreneurial ideas.
7) Act in accordance with social, scientific, cultural and ethic values on the stages of gathering, implementation and release of the results of data related to communications design.
7) Gain the competence to take responsibility and make independent decisions.
7) Acquires competence of managing the change.
8) Shows development personally and socially with and awareness for lifelong learning.
8) Executes the health & safety, environmental protection, quality and ongoing process improvement procedures, which are required in the field of communications design.
8) Gain the ability to manage change
9) Life time learning is life principle.
9) Follows advanced technologies and developments about digital transformation.
10) Guides the people under his responsibility to identify their learning needs and professional development.
10) Gains the competence of developing a Global Perspective.
10) Has cultural awareness and s/he transfers this to the groups within and outside his/her field.
11) Has awareness about citizenship competency.
11) Develops use of technology and digital competence.
11) Has sufficient consciousness about the global social rights, social justice and cultural values; respect to the cultural diversity
12) Develops cultural consciousness and expression competence.
12) Acquires communication in a Foreign Language (English) competence defined on the level of at least B1 in European Language Portfolio. (In programs whose medium of instruction is English, on the level of B2/B2+).
13) Gain Social and Citizenship Qualification.
14) Gains the ability to communicate in a Foreign Language (English) defined at least A2 level of European Language Portfolio.

SECTION III: RELATIONSHIP BETWEEN COURSE UNIT AND COURSE LEARNING OUTCOMES (CLOs)

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) Takes on different tasks as a leader or a team member within a teamwork. 5
1) Develops Business, Problem Solving and Conflict Management competence. 5
1) Experiences all processes in business life. 5
1) Acquires the analyzing solving the problems and managing the conflicts. 4
1) Can use theoretical and applied information on communication design, communication sciences and other social sciences related to communication design collectively and incordinately.
1) Have comprehensive information about the research process, the application of the research process can perform. 5
2) It takes responsibility for the management of the professional development of individuals or groups in relation to basic and / or sub-areas of Communication Design. Plans and manages activities for the professional development of employees under their responsibility. 5
2) Gain leadership and teamwork competence. 5
2) Participates as a team member and takes responsibility in the environments that require the solving of the conflicts and acts as a leader when necessary. 4
2) Takes part in activities related to the field of education in a business operating in the field. 5
2) Conduct, develop and manage visual and content studies in traditional and new media environments.
2) Demonstrate entrepreneurial, creative and innovative skills in using professional and technical practices to solve complex and unpredictable problems in the field of Communication Design. 5
3) Takes responsibility for making decisions in the context of unpredictable work or learning in relation to basic and / or sub-areas of communication design, management and technologies. 5
3) Compares the theoretical knowledge with the application. 5
3) Has awareness for ethical and social responsivity. 4
3) Improves Ethics and Social Responsibility competence. 5
3) Apply the theoretical knowledge that is learned in business life for a semester.
3) A researcher in the field of Communication Design completes the project cycle on its own and can use the theoretical and practical information that it acquires to solve communication problems and requirements by finding creative methods 5
4) The competencies that are developed in line with the expectations of the business world and society and which are defined as the institutional outputs of our university are at the basic level.
4) Takes risk and responsibility for the application or technologies that bring innovation in the field of Communication Design. 5
4) Develops written and Oral Communication and Interaction competence. 5
4) Compiles the knowledge and experience gained in the field. 5
4) It explains basic concepts, principles, processes and methods of application of subfields of Communication Design, makes analysis and evaluations. 5
4) By supporting the learnt courses with quantitative and qualitative data; and by using verbal and visual communication means, s/he transfers them to the groups within and outside his/her group in a systematical and effective way. 4
5) Gain the competencies defined as the institutional outcomes of our university which are developed in line with the expectations of business and society
5) Gains the competence of Critical Thinking, Creative and Innovative Thought Development. 5
5) Evaluates the norms and standards present in the works in which s/he takes responsibility in a critical point of view. 4
5) Enforces employees' personal and professional facilities, who is working under his responbility, 5
5) Explains the basic concepts of other Social Sciences related to Communication Design and relates them to the theories of Communication Design and Management. 5
6) Organizes and implements projects and activities for his/her social environment with a sense of social responsibility. 5
6) Stratejik ve Girişimci Anlayış Geliştirebilme yetkinliği kazanır. 65/5000 Gain competency in developing strategic and entrepreneurial understanding. Send feedback History Saved Community 5
6) Develops strategical, innovative and entrepreneurial ideas. 4
7) Act in accordance with social, scientific, cultural and ethic values on the stages of gathering, implementation and release of the results of data related to communications design. 5
7) Gain the competence to take responsibility and make independent decisions. 5
7) Acquires competence of managing the change. 4
8) Shows development personally and socially with and awareness for lifelong learning. 1
8) Executes the health & safety, environmental protection, quality and ongoing process improvement procedures, which are required in the field of communications design. 5
8) Gain the ability to manage change 5
9) Life time learning is life principle. 5
9) Follows advanced technologies and developments about digital transformation.
10) Guides the people under his responsibility to identify their learning needs and professional development. 5
10) Gains the competence of developing a Global Perspective. 4
10) Has cultural awareness and s/he transfers this to the groups within and outside his/her field.
11) Has awareness about citizenship competency.
11) Develops use of technology and digital competence. 4
11) Has sufficient consciousness about the global social rights, social justice and cultural values; respect to the cultural diversity 4
12) Develops cultural consciousness and expression competence. 4
12) Acquires communication in a Foreign Language (English) competence defined on the level of at least B1 in European Language Portfolio. (In programs whose medium of instruction is English, on the level of B2/B2+).
13) Gain Social and Citizenship Qualification. 4
14) Gains the ability to communicate in a Foreign Language (English) defined at least A2 level of European Language Portfolio. 4

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Demonstration
Homework
Brain Storming
Questions Answers

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Final Exam
Quiz
Homework Evaluation

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Quizzes 2 % 10.00
Midterms 1 % 40.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 14 3 42
Laboratory 0 0 0
Application 3 15 45
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 2 5 10
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 1 15 15
Total Workload of Teaching & Learning Activities - - 112
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 2 5 10
Midterms 1 10 10
Semester Final Exam 1 10 10
Total Workload of Assesment & Evaluation Activities - - 30
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 142
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 6