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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
50413TATOZ-ISL3021 Business Management 1 Fall 2 0 2 3
Course Type : Compulsory
Cycle: Associate      TQF-HE:5. Master`s Degree      QF-EHEA:Short Cycle      EQF-LLL:5. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Instructor DUYGU YAMAN
Dersin Öğretim Eleman(lar)ı:
Dersin Kategorisi: Field Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: This lesson aims to define business goals and stakeholders' effect on the business. In the lesson content business and business concepts, types of the business, environment of the business, the goals and responsibilities of the business, finding a place for the business, capacity and the functions of the business will be examined more detailed. Also this lesson aims to give agood background for the future subjects.
Course Content: This lesson aims to teach business concept, environmental conditions, how to execute and manage a business, how to market goods and services, how to manage human resources, how to manage accounting-finance and operation functions.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) The students will learn the concept, features of business and they can define production factors
  2) The students can explain the internal and external elements of the environment which the business is settled and they can comment about their effects on businesses , also they can explain the business types
  3) The students will realize the decision process whether to establish business and feasibility studies, they know the factors that effect the establishment place of the business
  4) The students can define the factors that effect the size of the business and they can define the concept and the types of the capacity
  5) The students can explain the concept of management, functions and current management approachs
  6) Describes the historical process of organisations and management in a way that can explain today
  7) The students will have the knowledge of human resources management
  8) The students can know modern management approaches and benefits to the business.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) Knows how the organizations exists and its relations with the external environment.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) Knows the general operation chart and management levels of the organization.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) General information is given about the concept of business, basic concepts related to business, business ethics and business responsibility concepts, and in-depth information is given about the system concept. Lecture Books and Notes, reading suggestions, Internet research
2) Production factors are explained, the objectives and characteristics of the business, the distinction between goods and service businesses are discussed, business environment, macro and micro environmental factors are discussed. Lecture Books and Notes, reading suggestions, Internet research
3) Information is given about business types. By providing information about the distinction between private sector and public institutions, sole proprietorship, collective, limited partnership, etc. business types are mentioned. Lecture Books and Notes, reading suggestions, Internet research
4) Information is given about the establishment of the enterprises, the establishment decision process, the selection of the establishment location, the size of the enterprises, capacity, break-even points, and information is given about feasibility studies and their implementation. Lecture Books and Notes, reading suggestions, Internet research
5) By discussing the historical development of the idea of "management", the characteristics of management, the functions of business, information is given about classical, neoclassical and modern management approaches and the theories that emerged in this period. Lecture Books and Notes, reading suggestions, Internet research
6) Management levels, concept of manager, leader, characteristics of managers. who the lower, middle and upper level managers are and their lines of authority and responsibility. Information is given about management processes. Lecture Books and Notes, reading suggestions, Internet research
7) MIDTERM Lecture Books and Notes, reading suggestions, Internet research
8) Modern concepts in Management-Business management and the way they are handled in today's modern world are discussed in the concept of personnel selection. Lecture Books and Notes, reading suggestions, Internet research
9) Human resources management, wage policies, how processes such as recruitment, seniority and promotion work, the work done by the HR department, job and authority definitions, and merit systems are discussed. Lecture Books and Notes, reading suggestions, Internet research
10) The work done by the HR department, job and authority definitions, and merit systems are discussed.
11) Information is given about the Accounting-Finance department and its positioning is done within the business. Information is given about the basic principles of accounting and basic accounting books. Lecture Books and Notes, reading suggestions, Internet research
12) The subject of marketing is discussed on a traditional and modern level and information is given about the historical development of marketing. In today's market, answers are sought to the questions of whether the power is in the hands of the business or the consumer, and how marketing activities are/should be done. Lecture Books and Notes, reading suggestions, Internet research
13) General Topic Review and Exam Preparation Lecture Books and Notes, reading suggestions, Internet research
14) Final exam
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Herhangi bir zorunlu kaynak olmamakla birlikte, yardımcı kaynaklar ve ders sunumları esastır.
References: • Canan Çetin - Temel İşletmeciliğe Giriş
• Hasan Tutar – Meslek Yüksekokulları için İşletme Yönetimi 
• İsmet Mucuk – Temel İşletmecilik Bilgileri
Genel İşletme, Rıdvan Karalar ve Diğerleri,Eskişehir: Anadolu Üniversitesi, 2006
Genel İşletmecilik Bilgileri, Halil Can ve Diğerleri, Ankara : Siyasal,2005
Girişimcinin El Kitabı, Rıchard Luecke, İş Bankası Yay.,2008
International Management, Richard Mead, Tim G. Andrews, John Wiley, 2009
Introduction to Business, Betty J. Brown, John E. Clow ,McGraw-Hills: 2008
İnsan Kaynakları Yönetimi,Tuğray Kaynak ve Diğerleri, İstanbul: Dönence Basım Yayın, 2000.
İnsan Kaynakları Yönetimi,Zeyyat Sabuncuoğlu, Bursa: Ezgi, 2000.
İşletme Yöneticiliği, Tamer Koçel, İstanbul : Beta, 2003
İşletmede İnsan Davranışı, Keith Davis, İstanbul: 1977
Modern İşletmecilik, İsmet Mucuk, İstanbul: Türkmen Kitabevi, 2005.
Pazarlama Dehası, Peter Fisk, Marka Yayınları, İstanbul, Eylül 2006
Pazarlama İlkeleri, Prof. Dr. Mehmet Karafakioğlu, Literatür Yayınları, İstanbul:2006
Pazarlama İlkeleri,İsmet Mucuk, İstanbul: Türkmen Kitabevi, 2006.
Pazarlama, Prof. Dr. Cemal Yükselen, Detay Yayıncılık, Ankara, 2008
Principles of Management, Ellen A. Benowitz, Hungry Minds, 2001

SECTION III: RELATIONSHIP BETWEEN COURSE UNIT AND COURSE LEARNING OUTCOMES (CLOs)

(The matrix below shows how the course learning outcomes (CLOs) associates with programme learning outcomes (both KPLOs & SPLOs) and, if exist, the level of quantitative contribution to them.)

Relationship Between CLOs & PLOs

(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
CLOs/PLOs KPLO 1 KPLO 2 KPLO 3 KPLO 4 KPLO 5
1 2 3 4 5 6 7 8 9 10 1 2 3 1 2 3 1 2 3 4 5 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
CLO1
CLO1
CLO1
CLO2
CLO3
CLO4
CLO5
CLO6
CLO7
CLO8

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) Explains the basic, theoretical and practical knowledge of International and National Civil Aviation and Cabin Services. 3
2) Interprets the philosophy of Civil Aviation and Cabin Services. 3
3) Explains the basic and theoretical knowledge required by national and international civil aviation. 1
4) Applies the theoretical knowledge learned in business life for a semester. 3
5) Acquires the competencies defined as the institutional outcomes of Beykoz University on the basic level, inline with the expectations of business world and the society 3

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Case Study
Problem Solving
Demonstration
Views
Laboratory
Reading
Homework
Project Preparation
Thesis Preparation
Peer Education
Seminar
Technical Visit
Course Conference
Brain Storming
Questions Answers
Individual and Group Work
Role Playing-Animation-Improvisation
Active Participation in Class

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Presentation
Final Exam
Quiz
Report Evaluation
Homework Evaluation
Oral Exam
Thesis Defense
Jury Evaluation
Practice Exam
Evaluation of Implementation Training in the Workplace
Active Participation in Class
Participation in Discussions

Relationship Between CLOs & Teaching-Learning, Assesment-Evaluation Methods of the Course

(The matrix below shows the teaching-learning and assessment-evaluation methods designated for the course unit in relation to the course learning outcomes.)
LEARNING & TEACHING METHODS
COURSE LEARNING OUTCOMES
ASSESMENT & EVALUATION METHODS
CLO1 CLO1 CLO1 CLO2 CLO3 CLO4 CLO5 CLO6 CLO7 CLO8
-Lectures -Midterm
-Discussion -Presentation
-Case Study -Final Exam
-Problem Solving -Quiz
-Demonstration -Report Evaluation
-Views -Homework Evaluation
-Laboratory -Oral Exam
-Reading -Thesis Defense
-Homework -Jury Evaluation
-Project Preparation -Practice Exam
-Thesis Preparation -Evaluation of Implementation Training in the Workplace
-Peer Education -Active Participation in Class
-Seminar - Participation in Discussions
-Technical Visit
-Course Conference
-Brain Storming
-Questions Answers
-Individual and Group Work
-Role Playing-Animation-Improvisation
-Active Participation in Class

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Quizzes 2 % 10.00
Midterms 1 % 40.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 14 2 28
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 14 2 28
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 0 0 0
Total Workload of Teaching & Learning Activities - - 56
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 2 8 16
Midterms 1 8 8
Semester Final Exam 1 8 8
Total Workload of Assesment & Evaluation Activities - - 32
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 88
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 3