ECTS Information Package / Course Catalogue
HOME INSTITUTIONAL INFORMATIONINFORMATION ON DEGREE PROGRAMMES Public Relations and PublicityCERTIFICATE PROGRAMMESUSEFUL INFORMATION, RESOURCES & SERVICES FOR STUDENTSUSEFUL LINKS AND DOCUMENTSADITIONAL & SUPPORTING INFORMATION
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PUBLIC RELATIONS AND PUBLICITY ASSOCIATE`S (SHORT CYCLE) DEGREE PROGRAMME |
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|---|---|---|---|---|---|
| Level of Qualification & Field of Study | |||||
Associate (Short Cycle) Degree |
2 |
120 |
Full Time |
|
|
COURSE & PROGRAM OUTCOMES MATRIX |
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| No Effect | ED (Lowest) | D (Low) | O (Average) | Y (High) | EY (Highest) |
| No Effect | Lowest | Low | Average | High | Highest |
| Program Outcomes | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | Total | % |
| Courses | |||||||||||||||||||||||||||
| BİY101 Information Technologies | 3 | 3 | 4 | 2 | 2 | 5 | 19 | 15.20 | |||||||||||||||||||
| BİY101 Information Technologies | O | O | Y | D | D | EY | |||||||||||||||||||||
| BİY101 Information Technologies | |||||||||||||||||||||||||||
| HIM103 Introduction to Public Relations | 5 | 5 | 5 | 4 | 5 | 4 | 4 | 3 | 4 | 5 | 3 | 5 | 4 | 5 | 3 | 5 | 5 | 5 | 2 | 4 | 5 | 5 | 5 | 2 | 102 | 81.60 | |
| HIM103 Introduction to Public Relations | EY | EY | EY | Y | EY | Y | Y | O | Y | EY | O | EY | Y | EY | O | EY | EY | EY | D | Y | EY | EY | EY | D | |||
| HIM103 Introduction to Public Relations | |||||||||||||||||||||||||||
| HIM104 Public Relations Management | 0 | 0.00 | |||||||||||||||||||||||||
| HIM104 Public Relations Management | |||||||||||||||||||||||||||
| HIM104 Public Relations Management | |||||||||||||||||||||||||||
| HIM105 Advertising | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 4 | 5 | 5 | 5 | 123 | 98.40 |
| HIM105 Advertising | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | EY | Y | Y | EY | EY | EY | ||
| HIM105 Advertising | |||||||||||||||||||||||||||
| HIM108 Design Cultures | 4 | 2 | 5 | 1 | 5 | 3 | 1 | 1 | 22 | 17.60 | |||||||||||||||||
| HIM108 Design Cultures | Y | D | EY | ED | EY | O | ED | ED | |||||||||||||||||||
| HIM108 Design Cultures | |||||||||||||||||||||||||||
| HIM201 Effective Speaking and Diction | 3 | 1 | 1 | 2 | 1 | 3 | 3 | 5 | 5 | 5 | 29 | 23.20 | |||||||||||||||
| HIM201 Effective Speaking and Diction | O | ED | ED | D | ED | O | O | EY | EY | EY | |||||||||||||||||
| HIM201 Effective Speaking and Diction | |||||||||||||||||||||||||||
| HIM202 Digital Reputation Management | 5 | 5 | 5 | 5 | 3 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 58 | 46.40 | |||||||||||||
| HIM202 Digital Reputation Management | EY | EY | EY | EY | O | EY | EY | EY | EY | EY | EY | EY | |||||||||||||||
| HIM202 Digital Reputation Management | |||||||||||||||||||||||||||
| HIM203 New Media Technologies in Communication | 5 | 4 | 5 | 3 | 4 | 3 | 2 | 2 | 1 | 1 | 2 | 1 | 1 | 1 | 35 | 28.00 | |||||||||||
| HIM203 New Media Technologies in Communication | EY | Y | EY | O | Y | O | D | D | ED | ED | D | ED | ED | ED | |||||||||||||
| HIM203 New Media Technologies in Communication | |||||||||||||||||||||||||||
| HIM204 New Media and Advertising | 3 | 4 | 3 | 3 | 5 | 4 | 2 | 5 | 3 | 3 | 1 | 5 | 5 | 3 | 5 | 3 | 4 | 2 | 3 | 3 | 4 | 2 | 3 | 2 | 80 | 64.00 | |
| HIM204 New Media and Advertising | O | Y | O | O | EY | Y | D | EY | O | O | ED | EY | EY | O | EY | O | Y | D | O | O | Y | D | O | D | |||
| HIM204 New Media and Advertising | |||||||||||||||||||||||||||
| HIM205 Photography and Visual Conception | 3 | 2 | 5 | 1 | 1 | 4 | 1 | 1 | 1 | 19 | 15.20 | ||||||||||||||||
| HIM205 Photography and Visual Conception | O | D | EY | ED | ED | Y | ED | ED | ED | ||||||||||||||||||
| HIM205 Photography and Visual Conception | |||||||||||||||||||||||||||
| HIM206 Event Management | 3 | 5 | 4 | 2 | 2 | 1 | 5 | 1 | 1 | 1 | 25 | 20.00 | |||||||||||||||
| HIM206 Event Management | O | EY | Y | D | D | ED | EY | ED | ED | ED | |||||||||||||||||
| HIM206 Event Management | |||||||||||||||||||||||||||
| HIM207 Design Culture Applications | 0 | 0.00 | |||||||||||||||||||||||||
| HIM207 Design Culture Applications | |||||||||||||||||||||||||||
| HIM207 Design Culture Applications | |||||||||||||||||||||||||||
| HIM208 Brand and Corporate Identity Design | 3 | 5 | 4 | 3 | 2 | 5 | 4 | 5 | 4 | 4 | 5 | 4 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 3 | 4 | 4 | 3 | 101 | 80.80 | |
| HIM208 Brand and Corporate Identity Design | O | EY | Y | O | D | EY | Y | EY | Y | Y | EY | Y | EY | Y | EY | EY | EY | EY | EY | EY | O | Y | Y | O | |||
| HIM208 Brand and Corporate Identity Design | |||||||||||||||||||||||||||
| HIM214 Public Relations Campaigns and Applications | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 3 | 5 | 5 | 4 | 4 | 5 | 5 | 4 | 75 | 60.00 | |||||||||
| HIM214 Public Relations Campaigns and Applications | EY | EY | EY | EY | EY | EY | EY | EY | O | EY | EY | Y | Y | EY | EY | Y | |||||||||||
| HIM214 Public Relations Campaigns and Applications | |||||||||||||||||||||||||||
| HIM218 Advertising Campaigns and Measuring | 5 | 5 | 5 | 3 | 5 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 5 | 4 | 3 | 5 | 5 | 5 | 5 | 4 | 5 | 3 | 3 | 3 | 3 | 110 | 88.00 |
| HIM218 Advertising Campaigns and Measuring | EY | EY | EY | O | EY | EY | Y | EY | EY | EY | EY | EY | EY | Y | O | EY | EY | EY | EY | Y | EY | O | O | O | O | ||
| HIM218 Advertising Campaigns and Measuring | |||||||||||||||||||||||||||
| HIT102 Behavioral Science | 3 | 5 | 3 | 5 | 1 | 1 | 1 | 1 | 2 | 2 | 5 | 2 | 4 | 5 | 5 | 5 | 5 | 1 | 1 | 1 | 3 | 4 | 4 | 3 | 72 | 57.60 | |
| HIT102 Behavioral Science | O | EY | O | EY | ED | ED | ED | ED | D | D | EY | D | Y | EY | EY | EY | EY | ED | ED | ED | O | Y | Y | O | |||
| HIT102 Behavioral Science | |||||||||||||||||||||||||||
| HIT106 World Cultures | 5 | 4 | 4 | 13 | 10.40 | ||||||||||||||||||||||
| HIT106 World Cultures | EY | Y | Y | ||||||||||||||||||||||||
| HIT106 World Cultures | |||||||||||||||||||||||||||
| HIY101 Communication | 5 | 3 | 5 | 3 | 2 | 4 | 1 | 5 | 3 | 1 | 2 | 5 | 2 | 3 | 3 | 3 | 3 | 3 | 3 | 59 | 47.20 | ||||||
| HIY101 Communication | EY | O | EY | O | D | Y | ED | EY | O | ED | D | EY | D | O | O | O | O | O | O | ||||||||
| HIY101 Communication | |||||||||||||||||||||||||||
| HIY208 Social Responsibility Project | 5 | 5 | 5 | 5 | 4 | 4 | 5 | 33 | 26.40 | ||||||||||||||||||
| HIY208 Social Responsibility Project | EY | EY | EY | EY | Y | Y | EY | ||||||||||||||||||||
| HIY208 Social Responsibility Project | |||||||||||||||||||||||||||
| İST103 Business Management | 1 | 1 | 1 | 5 | 1 | 2 | 4 | 1 | 1 | 4 | 1 | 3 | 4 | 1 | 2 | 2 | 34 | 27.20 | |||||||||
| İST103 Business Management | ED | ED | ED | EY | ED | D | Y | ED | ED | Y | ED | O | Y | ED | D | D | |||||||||||
| İST103 Business Management | |||||||||||||||||||||||||||
| İST107 Marketing Management | 4 | 3 | 4 | 4 | 5 | 2 | 2 | 1 | 1 | 2 | 2 | 4 | 2 | 3 | 3 | 42 | 33.60 | ||||||||||
| İST107 Marketing Management | Y | O | Y | Y | EY | D | D | ED | ED | D | D | Y | D | O | O | ||||||||||||
| İST107 Marketing Management | |||||||||||||||||||||||||||
| İSY201 Entrepreneurship | 5 | 4 | 4 | 3 | 3 | 4 | 4 | 3 | 2 | 3 | 3 | 3 | 5 | 3 | 3 | 3 | 4 | 4 | 2 | 3 | 2 | 2 | 72 | 57.60 | |||
| İSY201 Entrepreneurship | EY | Y | Y | O | O | Y | Y | O | D | O | O | O | EY | O | O | O | Y | Y | D | O | D | D | |||||
| İSY201 Entrepreneurship | |||||||||||||||||||||||||||
| İSY207 Integrated Management Systems | 1 | 1 | 1 | 1 | 1 | 3 | 3 | 1 | 3 | 1 | 1 | 1 | 3 | 1 | 1 | 2 | 2 | 1 | 1 | 3 | 1 | 1 | 4 | 38 | 30.40 | ||
| İSY207 Integrated Management Systems | ED | ED | ED | ED | ED | O | O | ED | O | ED | ED | ED | O | ED | ED | D | D | ED | ED | O | ED | ED | Y | ||||
| İSY207 Integrated Management Systems | |||||||||||||||||||||||||||
| LOT101 Logistics Management | 1 | 1 | 2 | 2 | 3 | 4 | 1 | 3 | 1 | 3 | 5 | 1 | 1 | 1 | 3 | 3 | 3 | 1 | 3 | 5 | 3 | 1 | 5 | 56 | 44.80 | ||
| LOT101 Logistics Management | ED | ED | D | D | O | Y | ED | O | ED | O | EY | ED | ED | ED | O | O | O | ED | O | EY | O | ED | EY | ||||
| LOT101 Logistics Management | |||||||||||||||||||||||||||
| ORM205 Media Planning | 5 | 5 | 5 | 5 | 5 | 5 | 3 | 5 | 4 | 4 | 5 | 3 | 4 | 4 | 5 | 5 | 5 | 1 | 1 | 1 | 4 | 3 | 4 | 91 | 72.80 | ||
| ORM205 Media Planning | EY | EY | EY | EY | EY | EY | O | EY | Y | Y | EY | O | Y | Y | EY | EY | EY | ED | ED | ED | Y | O | Y | ||||
| ORM205 Media Planning | |||||||||||||||||||||||||||
| ORM207 Research Methods and Techniques | 4 | 3 | 1 | 3 | 4 | 2 | 3 | 1 | 3 | 3 | 2 | 2 | 2 | 4 | 2 | 3 | 2 | 44 | 35.20 | ||||||||
| ORM207 Research Methods and Techniques | Y | O | ED | O | Y | D | O | ED | O | O | D | D | D | Y | D | O | D | ||||||||||
| ORM207 Research Methods and Techniques | |||||||||||||||||||||||||||
| ORS203 Practising at Workplace-I | 0 | 0.00 | |||||||||||||||||||||||||
| ORS203 Practising at Workplace-I | |||||||||||||||||||||||||||
| ORS203 Practising at Workplace-I | |||||||||||||||||||||||||||
| ORS204 Practising at Workplace-II | 0 | 0.00 | |||||||||||||||||||||||||
| ORS204 Practising at Workplace-II | |||||||||||||||||||||||||||
| ORS204 Practising at Workplace-II | |||||||||||||||||||||||||||
| ORY101 English I | 5 | 5 | 4.00 | ||||||||||||||||||||||||
| ORY101 English I | EY | ||||||||||||||||||||||||||
| ORY101 English I | |||||||||||||||||||||||||||
| ORY102 English II | 2 | 1 | 1 | 2 | 1 | 3 | 1 | 1 | 1 | 1 | 5 | 2 | 1 | 22 | 17.60 | ||||||||||||
| ORY102 English II | D | ED | ED | D | ED | O | ED | ED | ED | ED | EY | D | ED | ||||||||||||||
| ORY102 English II | |||||||||||||||||||||||||||
| ORY103 Principles of Atatürk and History of Revolution I (Formation of Modern Turkey) | 0 | 0.00 | |||||||||||||||||||||||||
| ORY103 Principles of Atatürk and History of Revolution I (Formation of Modern Turkey) | |||||||||||||||||||||||||||
| ORY103 Principles of Atatürk and History of Revolution I (Formation of Modern Turkey) | |||||||||||||||||||||||||||
| ORY104 Principles of Atatürk and History of Revolution II (Turkey in 21st Century) | 0 | 0.00 | |||||||||||||||||||||||||
| ORY104 Principles of Atatürk and History of Revolution II (Turkey in 21st Century) | |||||||||||||||||||||||||||
| ORY104 Principles of Atatürk and History of Revolution II (Turkey in 21st Century) | |||||||||||||||||||||||||||
| ORY105 Turkish Language I | 0 | 0.00 | |||||||||||||||||||||||||
| ORY105 Turkish Language I | |||||||||||||||||||||||||||
| ORY105 Turkish Language I | |||||||||||||||||||||||||||
| ORY106 Turkish Language II | 0 | 0.00 | |||||||||||||||||||||||||
| ORY106 Turkish Language II | |||||||||||||||||||||||||||
| ORY106 Turkish Language II | |||||||||||||||||||||||||||
| ORY201 Business English I | 2 | 3 | 2 | 3 | 2 | 2 | 2 | 3 | 5 | 2 | 3 | 2 | 31 | 24.80 | |||||||||||||
| ORY201 Business English I | D | O | D | O | D | D | D | O | EY | D | O | D | |||||||||||||||
| ORY201 Business English I | |||||||||||||||||||||||||||
| ORY202 Business English II | 2 | 1 | 3 | 3 | 4 | 4 | 4 | 21 | 16.80 | ||||||||||||||||||
| ORY202 Business English II | D | ED | O | O | Y | Y | Y | ||||||||||||||||||||
| ORY202 Business English II | |||||||||||||||||||||||||||